OK Go is at the forefront of an emerging class of independent creative entrepreneurs making art across numerous disciplines, hop scotching over the boundaries of content classifications in order to best realize the vision at hand. Or, in the words of lead singer, Damian Kulash: “We’re working to create a 21st century conglomeration/company that just makes cool shit.” Paracadute, founded by the band in 2010, has since released OK Go’s “Of the Blue Colour of the SkyExtra Nice Edition” and “180/365,” as well as recordings by PYYRAMIDS, Lavender Diamond, and Infinity Shred. The band has netted numerous honors, including a GRAMMY, a CLIO, two WEBBY awards (including one for their collaboration with The Muppets and Sesame Street), a spot in a Guggenheim installation, and a total of seven Lions from the 2012 Cannes Lions International Festival of Creativity – the advertising world’s most prestigious competition. OK Go will be releasing their fourth full length studio album, “Hungry Ghosts,” on October 14, 2014.
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