Fifteen Minutes Public Relations
FOR IMMEDIATE RELEASE
DALLAS (May 16, 2011) – Tomorrow’s “Dan Rather Reports” presents a revealing behind-the-scenes look at Hashable – one of the many new social-media startup companies trying to prove they have what it takes to launch a successful social media platform in a highly competitive new tech landscape.
Everyone wants to create the next Twitter or Foursquare, to get in on the venture capital that has suddenly started flowing once again into hot new tech startups. “Dan Rather Reports” investigates what makes a mobile application, and the company behind it, successful. As they set out to become the next big name in social media, Hashable created a free mobile application that serves as a rolodex for the Twitter age, an attempt to merge mobile social networking with traditional business networking.
Does Hashable have what it takes to break through the clutter? And even if it does, will it make money? Or is all the funding flowing to Hashable and other startups a sign of yet another bubble? “Dan Rather Reports” explored these questions speaking to key staff members at Hashable about their motivation, vision, contacts, angel funding, potential users, and – possibly most importantly in today’s world – their buzz. From development and marketing meetings to investor pitches and user meet-ups, Hashable provided “Dan Rather Reports” a unique inside look at their journey as they prepared to launch at the year’s most important tech conference, South by Southwest in Austin, TX.
A clip of the program can be found on a posting on the Dan Rather Reports blog.
“Dan Rather Reports: The New Tech Landscape” premieres on HDNet, Tuesday, May 17 at 8:00 p.m. ET with an encore at 11:00 p.m. ET.
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